Linsanity Strikes Again, Jeremy Breaks New Record With Award
By - Crossmap On June 20, 2012
Linsanity strikes again! Christian NBA star, Jeremy Lin, has broken yet another record in his short basketball career. He has been honored with becoming the first 'Social Breakout Player of the Year," in NBA TV's history.
"Lin, the New York Knicks starting point guard who had to end his season early due to a knee injury that required surgery, was given the honor for the first time in NBA TV history after showcasing increased popularity on Twitter and Facebook through the course of the 2011-2012 season," The Christian Post reported.
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"Lin, who was dubbed "Linsanity" after becoming the first player to score 20 points with seven assists in his first five NBA starts back in February, managed to lead the league in Twitter mentions this past season," the publication continued.
During Lin's winning streak on the team from Feb. 4 to Feb. 9, the point guard received 189, 004 Twitter mentions. A close second was NBA player, Lebron James of the Miami Heats with 185, 847 mentions.
However, during the peak of "Linsanity," Lin's popularity on the social media site multiplied greatly as there were over 1.6 million tweets about his performance. His Twitter followers increased from 20,000 to 30,000 and on Sina, the Chinese version of Twitter, his followers rose from 190,000 to 250,000.
Lin's honor does not stop at the "Social" award. Even despite his season-ending injury, Lin was chosen as the divisional winner of the NBA Sportsmanship Award.
"The NBA Sportsmanship Award honors players who represent sportsmanship during the season. The Asian-American guard was also named in Time magazine's 'The 100 Most Influential People in the World,'" The Christian Post reported.
Tune in to the inaugural Social Media Awards on June 20 at 9PM EST to watch Lin be officially awarded.